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Connecting Your CRM to Wave Connect

Which CRMs connect natively, how custom field mapping works, and what to do if your CRM is not on the list.

Written by George El-Hage

Wave Connect connects natively to HubSpot, Salesforce, Zoho, Microsoft Dynamics 365, Pipedrive, HighLevel and Outlook contacts. Anything else connects through Zapier, and you can always export to CSV.

What syncs, and when

Leads sync in real time. A lead captured at your booth appears in your CRM during the show rather than in a spreadsheet afterwards, already enriched with the contact details and tagged to the event.

Custom field mapping

You control which Wave Connect fields land in which CRM fields, including your own custom fields. Anything your reps capture at the booth, such as interest level, product line or follow-up owner, can be mapped to the field your team already reports on.

If your CRM is not on the list

Zapier connects Wave Connect to most other systems, and a CSV export is always available. Tell us which CRM you use and we will confirm the best route for it.

Getting it set up

The connection is made from your Wave Connect settings and usually takes a few minutes. If you would like help, we can connect it with you on a call before your next event.

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